Social Glass

I’d like to direct your attention over to a great post by Rob Paterson at the FASTForward blog. Rob writes about how social software will expose people (bureaucrats) who have dedicated their careers solely to career advancement:

If social software has the power that I think it has, it will “Out” the bureaucrats for what they are and shift organizations away from self serving to actually serving the stated mission of the enterprise.

How might this happen? It will show the difference between meeting the needs of the mission and meeting the needs of a career. It will highlight the difference between people who have something to say because they know their stuff and have a passion for the work and those that have no real voice and only a passion for themselves.

Rob goes on to say bureaucrats hate social software, as:

What social software is doing is “outing” the bureaucrat. Most often, if an organization is using social software well - it drives debate and conversation. Good ideas and good people rise naturally to the surface in such an environment.

Please click over and check out the rest of the post. It’s definitely worth the read and, as my co-worker said, will “get you fired up”.