A Web 2.0 Guideline

September 14th, 2007
by Jeremy Thomas

I read Rod Boothby’s IT Flower whitepaper today (and it’s definitely worth a read). I’m not going to comment on it at this time. Instead I’d like to highlight a guideline for successful Web 2.0 (or Enterprise 2.0) solutions:

Build applications that get more valuable as more people use them (network effects) and work out ways to let end users contribute to your application, customize your application and extend your application, thus encouraging even more value to emerge over time.

Well stated I’d say.

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Tagged With enterprise 2.0, web 2.0, adoption

One Response to “A Web 2.0 Guideline”

  1. Michael Says:
    September 15th, 2007 at 10:14 am

    Time magazine couldn’t have it more right that selecting “You” as the person of the year for the 2006 edition. Enterprise/Web 2.0 is all about “You”, the user.

    There is a generic trend in the software industry that the more customizable your solution is, the better. CRM monolithic like Siebel (now Oracle) proof an excellent example.

    Video games has proven a big success with this formula with games like Half-Life and Quake 3 (used to write a MOD for it) that was built with full extensibility in mind.

    The sheer amount of MOD developers for these games define the “real” value of this game itself.

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