Where are all of the Enterprise 2.0 Implementations?
May 18th, 2007by Jeremy Thomas
I discovered this “Enterprise 2.0″ thing in 2006 and thought, much like Dion, that 2007 would be the year of Enterprise 2.0. I’ve certainly been doing a lot of work within my firm and with clients on the topic and have been encouraged by the interest I’ve seen. But that’s really all it is at this point, “interest”.
So where are all of the Enterprise 2.0 implementations that we were expecting this year? It’s already the middle of May, and as far as I know there haven’t been any major announcements of large-scale E2.0 roll outs. But maybe that’s just it. Maybe there will never be any sudden, large-scale adoption from a major company. And to me this makes sense.
We talk about bottom-up adoption (a slow process), and in my experience this is exactly what’s happening. I spoke to another client about Enterprise 2.0 the other day, and while to most of them this was brand new, one member raised his hand and said they’d been using wikis, social networking and Google Map mashups across a few groups for a while. “Really, cool” - the others said. This revelation also helped legitimize what I was saying, as someone from within their organization had independently discovered these tools and found value in them without influence from me or my firm.
So, to answer my question, Enterprise 2.0 implementations are coming, quietly, slowly, and from the bottom-up.




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June 2nd, 2007 at 9:31 am
You should check out http://christonium.com
It has a very interesting take on this sort of thing. The application they provide is something any company large or small can use to enhance online security and improve social productivity. It’s one of those things that works exactly the way it should, no more and no less.
June 4th, 2007 at 12:20 pm
Where are the large scale implementations? They are out there but normal command and control mentality still rules the day. We are seeing the seeds of mass adoption being planting but progress will be slow. Still, over the past few years we have seen a 45% penetration rate with adoption in the five figure range (i.e. Great than 10,000 collaborative environments). The key is to understand that in the outside world you can have a 1% contribution rate or less but within the enterprise the YouTube contribution rate would only result in 10 people. It takes timeā¦
June 7th, 2007 at 12:51 pm
This is a good question. When is enterprise web 2.0 going to take off? I’m working with a number of enterprise customers and they all mention web 2.0 but all I ever hear is the technologies. They say we’re going to have blogs and wikis at some point. That’s great but what are the real applications web 2.0 for an enterprise? I can see that, for example, a social network of Harley Davidson enthusiasts has value to Harley Davidson. What other valuable e 2.0 ideas are out there?