Social Glass

Update: It seems like Cogenz does a lot of what is discussed below (see the comment from Niall Cook).

We spend a lot of time talking about wikis, blogs, etc. when it comes to Enterprise 2.0. The problem I have is nobody ever seems to expand on “etc.”. I thought I might take a stab on expanding something besides wikis and blogs that is important for internal collaboration, social bookmarking.

What if Digg came out with Enterprise Digg? This would accomplish two goals.

The first is allowing workers inside the firewall to share content they find interesting with others through the “social bookmarking” effect obtained with Digg. Users would be able to bookmark content from the internet and intranet in an effort to harvest and share relevant information with others. This also makes it easy for knowledge workers with similar interests to find each other (if worker A and B both save the same URL it’s safe to conclude they’re both interested in the content).
The second goal is the creation of a platform through which workers can gauge the effectiveness of information. The Digg voting mechanism would allow knowledge workers to vote on shared links they find useful within an enterprise context with the most useful documents rising to the top of the index. In this way the most important enterprise knowledge assets are the easiest to locate.

I see significant value in Enterprise 2.0 ecosystems having a Digg-like platform.